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Consumer Behaviour Towards Shopping Malls By A. Scarlet

Consumer Behaviour Towards Shopping Malls By A. Scarlet

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Publisher ‏: Scholars World
Author : A. Scarlet
Language ‏: English
Edition : Latest By Publishers
Book Cover : Hard Back
ISBN : 9789390384778

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Dr. A. Scarlet Ph.D. is an Assistant Professor of Commerce in the Post Graduate and Research Department of Commerce Jayaraj Annapackiam College (Autonomous) Periyakulam Theni District Tamilnadu. She has been working as a faculty of Commerce since 2009. Besides teaching she has been shouldering various responsibilities as the Director of Hostel HoD of Commerce with Computer Application NSS Programme Officer Staff Coordinator for Skill Development Courses and Seminar Director. As a researcher she has published more than 15 papers in the Journals of National and International repute. She regularly attends Conferences and Workshops as a delegate and Resource person. She got financial support from the ICSSR to organize a National Level Conference on Women Entrepreneurship. She is specialized in Marketing Financial Accounting and Financial Management. The interest and in-depthknowledge in marketing has instigated her to take up research in the topic Consumer Behaviour Towards Shopping Malls in Tamilnadu. Besides she is a guide counselor and mentor to women students of her college.

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